Facebook Marketing API

Insights from projects on software engineering, architecture, and

the ever-evolving web landscape.

CRM360: Multi-Tenant SaaS & Lead Automation Platform

Lead Architect and Developer | ACT360

Architected a multi-tenant SaaS platform with real-time Meta API synchronization for a real-time lead acquisition and automated lead-routing. Key features include a scalable database schema for secure data isolation, custom sales pipeline logic, and a high-reliability notification engine for enterprise task management and follow-up accountability across diverse organizations.

Ads Manager: Legal Fintech-Adtech Bridge

System Architect | Lead Software Engineer | ACT360

Developed a compliant Adtech-Fintech bridge to facilitate international ad payments through local gateways in Nepal. Architected a high-concurrency Laravel system synchronizing the Facebook Ads API with real-time payment verification, featuring secure financial auditing and transaction logging, bridging the gap between local Nepali currency and global advertising platforms.